Monthly Archives: December 2015

My 2015 obsession: MØ

2015 has been the year of MØ.     Part of the way I enjoy and discover new music is through fixations. I tend not to be über critical in my likes and tastes – but for me to truly connect with a artist takes something special. And every so often, an artist comes along that makes me want […]

Hinds and why they’re good at Instagram

Instagram is a core tool for music marketing, with artists like Rihanna racking up over 23m followers. So much so, that The Drum just announced it’s more influential than Youtube, Facebook and celebrities as a social marketing tool. For artists, interesting and engaging posts are key. Think of that small, square box in the hands […]